Business News: Fossil Group Is Doubling The Number Of Wearable Tech Products It Makes To Over 300 Different Watches And Trackers In 2017

Business News: Fossil Group Is Doubling The Number Of Wearable Tech Products It Makes To Over 300 Different Watches And Trackers In 2017

The second 50% of 2016 saw Fossil Group start a major drive into supposed “half and half smartwatches,” with items like the Michael Kors Access Hybrid and the Misfit Phase Hybrid . The thought is a beautiful straightforward one: Fossil Group understands what clients like in a simple watch, so why not make simple watches that fit into the style of every one of the gathering’s brands however with shrewd highlights incorporated also? It’s a clear and reasonable technique. Furthermore, up until this point, it is by all accounts working, since Fossil Group is dramatically increasing down.

The new Misfit Vapor, the brand’s first touchscreen smartwatch.

Last year, Fossil Group dispatched somewhat more than 140 unique wearables across eight of its 19 portfolio brands, which incorporate any semblance of out and out watch brands like Skagen and Michele just as authorized style and way of life brands like Marc Jacobs, Burberry, and Adidas. This comes hot on the tail of Fossil Group procuring wearable tech company Misfit in November 2015, a move that promptly flagged how genuinely it takes this new area of the market.

The new items incorporate the Misfit Vapor, the brand’s first touchscreen smartwatch, which incorporates a full set-up of wellness highlights like GPS and pulse following; the Skagen Jorn and Hald half and half smartwatches, which offer more slender cases in accordance with the brand’s insignificant Scandinavian stylish, and the Fossil Q Accomplice, which is the Group’s most slender smartwatch to date. More items will be reported throughout the span of the year, balancing the assortment and presenting new highlights and styles.

A choice of smartwatches from Fossil, Michael Kors, and Skagen.

It’s important that Fossil Group additionally possesses mechanical watchmaker Zodiac , however there don’t appear to be any designs to add savvy highlights or computerized innovation of any sort to that brand’s line-up.

For more information and connections to the different new item families, visit Fossil Group on the web .